mavenbymaria.com | Your Digital Marketing Agency.

Mastering Short-Form Video in 2025: Strategies for Maximum Impact

by mavenbymaria.comBlog 16 December 202416 December 2024No Comments

As we prepare to navigate 2025, creators and brands must adapt to an increasingly competitive and nuanced video ecosystem that demands creativity, authenticity, and strategic precision. The Current State of Short-Form Video Short-form video platforms have transcended mere entertainment, becoming powerful tools for: Platforms like TikTok, Instagram Reels, YouTube Shorts, and emerging regional platforms have …

Crafting an Effective Digital Public Relations Strategy: A Comprehensive Guide

by mavenbymaria.comBlog 15 December 202415 December 2024No Comments

Public relations has undeniably transformed from traditional media outreach to a complex, multichannel approach that requires one to be strategic and digital savvy. A robust digital PR strategy can help organizations build brand reputation, engage with audiences, and create meaningful connections in the online world. Understanding Digital Public Relations Digital PR is more than just …

Why the Digital Age Publicist is Your Brand’s Secret Weapon

by mavenbymaria.comBlog 12 December 202412 December 2024No Comments

In today’s hyper-connected world, the role of a publicist has evolved far beyond the traditional press release and media pitch. The digital age has transformed how brands communicate, creating both challenges and unprecedented opportunities for strategic public relations. The Changing Landscape of Public Relations Gone are the days when public relations was a simple game …

Maria Myraine’s “Entrepreneur Spotlight” in Illuminance Magazine

by mavenbymaria.comPress 5 December 20245 December 2024No Comments

Buy a copy of the first issue of Illuminance Magazine by Leslie Monet here.

Content Creators vs. Influencers: Navigating the Digital Content Ecosystem

by mavenbymaria.comBlog 25 November 202425 November 2024No Comments

In the rapidly evolving world of digital media, the terms “content creator” and “influencer” are often used interchangeably. However, these roles are distinct, each with unique characteristics, goals, and approaches to digital communication. Defining Content Creators Content creators are primarily focused on producing high-quality, original content across various platforms. Their core value proposition lies in …

Why Public Relations (PR) is a Long Game

by mavenbymaria.comBlog 31 October 202431 October 2024No Comments

Public relations (PR) is a cornerstone of effective communication and brand management, but it often comes with a common frustration: results don’t appear overnight. Understanding why PR takes time to yield tangible outcomes is essential for businesses and organizations aiming to enhance their public image, engage audiences, and achieve their strategic goals. 1. Building Relationships …

The Importance of Pivoting Your Public Relations Strategy

by mavenbymaria.comBlog 30 October 202430 October 2024No Comments

In today’s fast-paced and ever-evolving media landscape, the ability to pivot your public relations (PR) strategy can be critical to the success of your brand. Whether you’re a startup navigating a competitive market or an established company facing a crisis, the flexibility to adapt can make all the difference. Here’s why and how you should …

Hiring a PR Manager and Publicist: Why Your Brand Needs Them

by mavenbymaria.comBlog 16 October 202416 October 2024No Comments

When it comes time to managing your brand’s image – which can make or break your success – enter the public relations (PR) manager and publicist—two essential roles that can elevate your brand and ensure it resonates with your target audience. But how do you know when it’s time to hire these professionals, and what …