B2B marketing doesn’t have to be beige. In fact, LinkedIn is here to remind us that the world of business-to-business marketing is ripe for influence, and not just the corporate suit-and-tie kind. This week, LinkedIn dropped a new guide to help brands actually get results when working with B2B influencers. Yes, it’s possible. And no, …
Read more “LinkedIn’s Playbook for B2B Influencer Marketing: Less Boring, More Impact”
Lights, camera… script? Instagram is testing a built-in teleprompter feature inside its Edits app (formerly known as Reels editing), and it might just be the tool content creators didn’t know they needed, but won’t want to live without. What’s Going On? Spotted in the wild by app researcher Alessandro Paluzzi, Instagram’s latest experiment is a …
Read more “New Teleprompter Tool in Edits App Could Change the Game”
Just when you thought your wrist was safe, Snapchat decided to make a comeback.. on your Apple Watch. Snap Inc. quietly dropped a new version of its Snapchat for Web app that now works on Apple Watch via the Safari browser. That means you can now view your friends’ Stories and your Memories right from …
Read more “Snapchat Just Slid Into Your Wrist, Here’s What That Means”
If you’ve been throwing money at Meta ads and hoping for the best, it might be time to pause and take notes! Meta just dropped some fresh insights on how to actually make your ads do what they’re supposed to: perform. Meta’s latest tips are based on what they’ve been seeing across billions of impressions, …
Read more “Meta Spills the Tea on What Makes an Ad Actually Work (Hint: AI Is Involved)”
Elon Musk is back on his “everything app” mission, and the latest update to X’s messaging system is the first major step. The new “Chat” experience is now in beta, complete with end-to-end encryption and a 4-digit code for added security. Basically, your DMs are getting locked down, not just for privacy, but for payments. …
Read more “X Tests New Chat Feature That Could Pave the Way for Payments”
Instagram Update: Your Portrait Photos Just Got a Little Glow-Up PSA for the pixel perfectionists and IG aesthetic obsessives: Instagram just dropped a small update that might actually make a big difference to your feed. You can now post photos in a 3:4 aspect ratio, aka the native format your phone probably already shoots in, …
Okay, music lovers, we need to talk. You know that moment when you hear a song in a TikTok and you’re like, “WHAT IS THIS MAGIC AND HOW DO I HEAR IT AGAIN?” Then you spend 15 minutes bouncing between apps trying to find it, save it, and vibe to it later? Yeah. That’s over. …
Read more “TikTok & SoundCloud Just Made Music Discovery Even Easier”
Running a TikTok Shop used to feel like juggling flaming torches while riding a unicycle — thrilling, but chaotic. Between deciphering performance metrics, answering customer questions, and figuring out return policies, for some, it feels like living in a spreadsheet. That is, until now, introducing Seller Assistant. An AI-powered, always-on, zero-complaints, caffeine-free wizard who lives …
Read more “From Hustle to High-Tech: How AI Is Supercharging TikTok Shop Sellers”
Reddit has officially rolled out its Dynamic Product Ads (DPA) to all advertisers, marking a significant shift in its advertising strategy. Previously in beta, this feature is now available globally through the Reddit Ads Manager. What’s the Buzz About? Dynamic Product Ads allow advertisers to automatically generate personalized ads by pulling from their product catalogs …
Read more “Reddit’s New Ad Game: Dynamic Product Ads Now Open to All”
WhatsApp has just dropped a game-changing feature: Audio Hangouts. This new addition allows group members to hop into a live voice chat without the dreaded group call ring. Previously limited to large groups, this feature is now available to all group sizes, globally. “Now, anyone in your group can start a voice chat by going …